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A Comprehensive Guide to the Main Fragrance Families

Fragrances are more than pleasant aromas, they’re an expression of mood, personality, and style. To understand why certain perfumes feel soft and romantic while others seem bold, fresh, or mysterio...

What’s the Difference Between Scented Candles and Perfumed Candles?

At first glance, the terms “scented candle” and “perfumed candle” might seem interchangeable—but the difference lies in the details. Scented candles are typically made using synthetic fragrance oil...

How Niche Perfumery Is Breaking Gender Codes

For most of the 20th century, the perfume industry has operated on a strict binary: masculine or feminine. Men were sold sharp, woody notes—often labeled with words like “sport,” “intense,” or “coo...

The Legacy of French Perfumery: From Royal Courts to Global Icons

France is often regarded as the epicenter of perfumery. The artistry, craftsmanship, and tradition of French fragrance-making have set a global standard for centuries. From royal courts to modern l...

What Your Birth Month Says About Your Ideal Perfume

Perfume is much more than just a scent—it's a reflection of personality, mood, and even energy. Just like birthstones, fragrances carry symbolic meanings and can enhance certain traits based on the...

Discover Your Ultimate Fragrance Based on Zodiac Sign

Fragrance is deeply personal, just like astrology. Both are reflections of our unique personalities, moods, and energies. At Parfums Najmi, we believe that choosing a perfume should be as intuitive...

Why Niche Perfumery is the Future of Luxury Fragrances

Have you ever walked into a department store and felt overwhelmed by the sheer number of fragrance options available? With so many mass-produced scents on the market, it can be challenging to find ...