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A Comprehensive Guide to the Main Fragrance Families

Fragrances are more than pleasant aromas, they’re an expression of mood, personality, and style. To understand why certain perfumes feel soft and romantic while others seem bold, fresh, or mysterio...

What’s the Difference Between Scented Candles and Perfumed Candles?

At first glance, the terms “scented candle” and “perfumed candle” might seem interchangeable—but the difference lies in the details. Scented candles are typically made using synthetic fragrance oil...

How Niche Perfumery Is Breaking Gender Codes

For most of the 20th century, the perfume industry has operated on a strict binary: masculine or feminine. Men were sold sharp, woody notes—often labeled with words like “sport,” “intense,” or “coo...

What Your Birth Month Says About Your Ideal Perfume

Perfume is much more than just a scent—it's a reflection of personality, mood, and even energy. Just like birthstones, fragrances carry symbolic meanings and can enhance certain traits based on the...

Discover Your Ultimate Fragrance Based on Zodiac Sign

Fragrance is deeply personal, just like astrology. Both are reflections of our unique personalities, moods, and energies. At Parfums Najmi, we believe that choosing a perfume should be as intuitive...

Fragrances and Spirituality: The Role of Perfume in Ramadan Traditions

Ramadan is a time of heightened spirituality, self-reflection, and devotion. It is a period when individuals seek to cleanse both body and soul, aligning their actions with faith and discipline. Wh...

Why Niche Perfumery is the Future of Luxury Fragrances

Have you ever walked into a department store and felt overwhelmed by the sheer number of fragrance options available? With so many mass-produced scents on the market, it can be challenging to find ...